Hedge fund managers Cathy Wood, Ray Dalio and others all understood the power of content to sell their funds. You should too.
Hedge fund managers are turning to content to get themselves out there and sell their funds for you to invest in. Its an extremely smart strategy that almost every successful entrepreneur out there like elon musk is doing to sell you just about anything and everything they possibly can.
Finance professionals are turning to content to sell you everything.
The trick is to be just about everywhere when you are selling yourself and creating content is the must do way of doing business. Give life advice, do podcasts and just about anything to get you out there in the public eye then you can cross sell just about anything.
Ray Dalio is also a youtuber giving you life advice as well as investment advice with his "principals for life advice"
Principles by Ray Dalio
Ray Dalio is the founder, co-Chief Investment Officer and co-Chairman of Bridgewater Associates, which is a global macro investment firm and is the world’s largest hedge fund. He’s also the author of the #1 NYTimes Bestseller, Principles: Life and Work. He is known to have a very practical understanding of economics that is very different from conventional economic thinking that he spells out in his video series “How the Economic Machine Works”.